World Ovarian Cancer Coalition Partner's Website.
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Challenge
(01)
With more than 200 patient advocacy organizations worldwide, the World Ovarian Cancer Coalition needed to evolve its partner directory into a more robust platform that could better showcase each organization’s work, facilitate connections, and provide access to shared resources. As a long-time partner, Haft2 was engaged to design a solution that would integrate seamlessly with the Coalition’s existing website while improving usability, accessibility, and visibility for its global network.
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Process
(02)
The platform featured a searchable partner directory organized by country and area of activity, detailed organization profiles, and a resource library with reports, recordings, and social assets.
Haft2 recommended a WordPress-based microsite aligned with the Coalition’s brand identity to ensure a cohesive user experience. The platform featured a searchable partner directory organized by country and area of activity, detailed organization profiles, and a resource library with reports, recordings, and social assets. Key functionality included an interactive map, advanced search, multilingual capability, and an accessible design that meets WCAG 2 standards.
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Outcome
(03)
By making it easier to connect with and learn from advocacy organizations worldwide, the platform supports the Coalition’s vital work to improve awareness, early detection, and outcomes for those affected by ovarian cancer.
Launched in 2022, the microsite significantly increased engagement with partner content and drove additional traffic to the Coalition’s main website, strengthening visibility across its global advocacy network.
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