About us.

What we do every day is more than just business; it’s bringing purpose to ideas.

What we do every day is more than just business; it’s bringing purpose to ideas.

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20

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Years of Experience

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504

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Projects completed

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318

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Colour palettes created

© Haft2 Inc.

© Haft2 Inc.

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Who We Are

(01)

Where colour becomes strategy. In the heart of Toronto.

Where colour becomes strategy.
In the heart of Toronto.

Haft2 is a Toronto-based digital brand and design agency founded in 2004. Our holistic approach blends strategic narrative with aesthetics, using colour and design to communicate a distinct point of view—with colour at the core.

We believe great ideas come to life through clarity of purpose. We push the boundaries of what’s possible—by asking the right questions from the start and turning complexity into simplicity.

Authenticity and colour are central to our DNA. We’re committed to doing good by doing better: in our work, in ourselves, and in the world.

Led by curiosity and insight, we take a disciplined approach to branding, finding distinctive ways to tell your story.

What we do every day is more than business—it’s bringing purpose to life.

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Our Values

(02)

Our values connect us—to our clients, our work, and each other.

Click each value to learn about how we work.

Respect

Kindness

Optimism

Listening

Authenticity

Loyalty

Discipline

Growth

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Our Values

(02)

Our values connect us—to our clients, our work, and each other.

Click each value to learn about how we work.

Respect

Kindness

Optimism

Listening

Authenticity

Loyalty

Discipline

Growth

/

Our Values

(02)

Our values connect us—to our clients, our work, and each other.

Click each value to learn about how we work.

Respect

Kindness

Optimism

Listening

Authenticity

Loyalty

Discipline

Growth

/

Our Team

(03)

We’re a group of passionate, dedicated strategists, designers, and thinkers.

Haft2 provides direct access to seasoned practitioners who lead the work from strategy through execution.

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Haft2 Team

Tianna Brown

Digital Designer

Harris Eftychiou

Digital Designer

Sacha Ellis

Junior Designer

Paul Haft

President & Chief Colour Officer

Brittany Horton

Account Manager

Mike Kwan

Brand Design Lead

Carla Sorto

VP of Finance & Operations

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Haft2 Partners

Lucas Arteaga

Web Developer

Cheryl Carter

Writer

Barb Daniels

Editor/Proofer

Mark Dury

Motion Designer

Judy Flanagan

Brand Strategist

Joe Hash

Writer

Ever Hobbes

Website Developer

David Haughton

Creative Director

Meredith MacKinlay

Creative Director

Nanistya Martohardjono

Creative Director

Paul Mcnulty

Videographer

Susan Murray

Client Services Lead

Kathleen Parle

Creative Director

Alison Savage

Brand Strategist

Ania Szado

Writer

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Our Culture

(04)

We’re a team that believes diversity drives creativity.

We celebrate teamwork, pushing the possibilities and creating exceptional experiences. We share common values of hard work, respect, and collaboration. What we do every day is more than just business; it’s bringing purpose to ideas.

Haf2 Colour Calendar Project

What better way to welcome a new year than by colour? That’s the Haft2 Colour Calendar Project philosophy. Our design brief is simple: a creative calendar that uses colour as the theme and each year, proceeds from sales go to a deserving charity connected to our theme.

Haft2 Holidays

At Haft2, we think every day should be a holiday. That’s why we love celebrating holidays, big and small. Our talented team can’t wait to start thinking about creating the next Haft2 holiday promotion for our clients and ourselves. Check out our latest social media or sign up for our newsletter to get the inside scoop.