President &
Chief Colour Officer
paul@haft2.com
Paul’s passion for colour and design is only rivaled by his love for holidays and sweets! Candy, cookies, cupcakes and tarts, that’s the way to his heart.
VP Digital Strategy
& Client Services
cassandra@haft2.com
Cassandra is an imaginative strategic thinker and inspirational leader who loves musical theatre and is head housekeeper to three bossy cats.
Brand Strategist
As a trusted partner, Alison helps brands identify their unique DNA and finds compelling ways to communicate it. She’s also an intrepid world traveler with a passion for immersing herself in other cultures.
Brand Strategist
The queen of strategy, Judy’s curiosity and insights pinpoint brand positioning. When Judy’s not asking questions, she’s enjoying life at her cottage up north.
Client Services Lead
susan@haft2.com
Susan is a client service specialist and team leader who throws great dinner parties and has an awesome collection of napkin rings.
Account Manager
brittany@haft2.com
Brittany is a planner. She’s into the details, especially on complex projects. She’s also always down for a nice glass of pinot noir.
Account Coordinator
sierra@haft2.com
Sierra approaches her work with compassion and dedication. She is a problem solver by nature and never turns down the opportunity to come up with a creative solution. In her free time, you can find her exploring a new neighbourhood or restaurant and taking film or iPhone photos.
Associate Creative Director & Brand Design Lead
mike@haft2.com
Mike’s design mindset is inspired by all design disciplines: graphic, digital, environmental, industrial, and architectural. He also loves riding his electric skateboard in the summer to get around.
Creative Director
Meredith is a creative director, fan of a pop of colour, enthusiastic cook, a late-in-life Elvis fan and general bon vivant.
Creative Director & Chief Creative Officer
nanistya@haft2.com
Nanistya is all about creative collaboration. She’ll find inspiration anywhere: shoe shopping; grooming her Thoroughbred; eating dumplings.
Creative Director
kathleen@haft2.com
When not designing Kathleen can be found making preserves, pursuing printmaking, telling stories, laughing with family & friends, or meandering about Toronto and further afield.
Creative Director
Joe uses words to create an emotional connection with brands—also, to write country songs.
UX/UI Designer
cody@haft2.com
Cody’s design practice combines his specialty in user research and his interests: architecture, video games, curling, and taking care of his 50+ houseplants.
Vice President, Finance & Operations
carla@haft2.com
Carla is a spreadsheet and numbers geek with an appreciation for fine tequila.
Collaborators
Copywriter
Editor/Proofer
Copywriter
Web Development
Web Development
Motion Designer
Videographer
Photographer
Creative Art Director
Researcher