FOR THIS WE PRAY

For 80 years, Regis College at the University of Toronto has been preparing men for ministry in the Catholic Church. Despite a rich history though, the College was in need of an online fundraising vehicle to ensure continued revenues.

In 2009, Haft2 was approached to conceive of a way to highlight the fundraising arm of the College, and take advantage of social networking and new media. We designed ForThisWePray.com to allow all who visit it to feel at home, and not just those within the Catholic Church. Photographic guidelines and graphic applications give the site, and in turn the College, an open and optimistic face for potential donors.

Project included

  • Research
  • Identity
  • Colour strategy
  • Website
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