Carlo Petrini Made Slow Important

The legend goes that when Carlo Petrini planted his feet at the Spanish Steps in Rome declaring that he would not stand for the introduction of McDonald's into the historic area, the Slow Food Movement was born. Fast food would not squelch the rich traditions of Italian culture. And indeed it did not. Petrini not only succeeded in elevating resistance against McDonalds, but against fast food the world over, by providing appetizing alternatives through the Slow Food Movement.








